Approximately 60% of all those with Atopic Dermatitis develop the disease in the first year of life, and 90% within their first five years. Because there is no known cure for Atopic Dermatitis, the primary aim when caring for atopic skin on a daily basis is to prolong the non-acute phase. During a flare-up, the focus is on soothing and calming skin as quickly as possible. Eucerin AtopiControl offers the phase-adapted skincare that atopic skin needs.

Since 2018 we have been ambassadors about Atopic Dermatitis awareness, therefore we have created numerous emotional campaign under the punchline: “Eucerin AtopiControl: Zagrljaj njege”.